Culture Is the CEO’s Job: Why Strategy Fails Without It

This first episode makes the case that culture is the CEO's job to own, not a task to delegate to human resources, because strategy without the right culture is like a high-powered car on black ice: all engine, no traction. It shows why a leader's daily behavior signals the real strategy and walks through the six pitfalls that derail culture change, from vague direction and surface-level diagnosis to reward systems that quietly punish the behavior you asked for.